What is Google Tag Manager? Step by Step Complete Guide

What is Google Tag Manager

Hello friends, today through this post we will give you all the information about Google Tag Manager step by step. What is Google Tag Manager? Benefits of Google Tag Manager. How to create an account in Google Tag Manager? Stay connected with us to know about Google Tag Manager

What is Google Tag Manager?

Google Tag Manager, which is called GTM in short form. It is an online tool that is very helpful in websites and applications. When a user creates a website and then uploads content later, then there is a need to add tags. The website ranks on Google only because of the tag. Here, with the help of Google Tag Manager, users can directly connect the tracking code to their website. Not only this, they also get the option to configure it as per their choice. Google Tag Manager is a product of Google with the help of which the total tags of the website can be managed through a single web interface.

Google Tag Manager is known for many tasks, it is able to do those tasks which take more of our time. Let’s know more information below.

What are the Benefits of Google Tag Manager?

There are many types of benefits from Google Tag Manager-

  • With the help of Google Tag Manager, you can also add or update tags without touching the court.
  • You can work on Tag Manager with your team.
  • Google Tag Manager protects the website from any wrong tag, which means it keeps your data safe.
  • Google Tag Manager also provides the facility of better tracking.
  • Using Google Tag Manager is very simple.
  • It saves a lot of your time and you can work at a faster pace.

How to Create an Account in Google Tag Manager?

To create an account in Google Tag Manager, you have to follow the steps given below-

Step 1. Friends, first of all you have to type Google Tag Manager on Google and click on the search button or you can open Google Tag Manager directly through the link given below. https://marketingplatform.google.com/about/tag-manager/

Step 2. After opening, you have to click on the Start For Free option. Now a new page will open in which you have to click on the Create Account option on the top right side.

Step 3. After doing this, you have to fill the information like Account Name, Country, Container Set Up, Target platform etc. correctly and click on the Create button.

Step 4. As soon as you click on the Create button, then you will see two types of codes on the screen. You have to copy them and add them to the theme editor of the website. Keep in mind friends, you have to add this code in the Head and Body in the theme editor of the website, then click on Update File.

Step 5. After doing this much work, you have to come to the page of Google Tag Manager, now you have to check whether Google Tag Manager has been implemented on the website or not, for this you have to open Assistant Chrome Extension S. You can check it there easily or you can directly go to the workspace of Google Tag Manager and click on the preview button and see the Google Tech Manager implementation.

How Does Google Tag Manager Work?

The way Google Tag Manager works is absolutely unique, here it shares the information of your website with another data source i.e. Google Analytics. It is very helpful here because with its help every user has many tags to manage.

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Summary

Friends, with the help of this article you must have come to know what is Google Tag Manager? I hope you must have liked all the information. Do share all this information with your friends, family on social media and if you have any confusion, then feel free to ask by commenting.

FAQs:

Q.1 What is Google Tag Manager?

Ans. Google Tag Manager which is called GTM in short form. Here is an online tool which is very helpful in website and application.

Q.2 What is the Use of Google Tag Manager?

Ans. With the help of Google Tag Manager, users can directly connect the tracking code to their website. Not only this, they also get the option to configure it as per their choice. Google Tag Manager is a product of Google with the help of which the total tags of the website can be managed through a single web interface.

Q.3 How Does Tag Manager Work?

The person running the tag manager is able to choose a trigger on the interface. Once the event occurs, GTM fires, collects the data, and then it is sent back to Google Analytics. This will also help you manage your tags on your website, so you donโ€™t have to attend to all the extra work.

Q.4 How Do I Transfer a Google Tag Manager?

Yes, you can. Export the container from the old account. Then open the JSON in a text editor, find all instances of the old ID and replace with the new account.

About Harry

Hi I'm Harry, a blogger and digital creator. Dive into the world of Digital Marketing and Blogging through our informative articles. Share the knowledge with your friends and follow us on social media for more insights! ๐Ÿš€ #DigitalMarketing #Blogging

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